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Daniel

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Delivering intuitive online marketing tools.

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Guides5 min read

How to track QR code scans with UTM tags

Find out which flyers, business cards and print placements bring visitors and enquiries. A practical guide to QR code tracking with UTM tags and short links.

Guides8 min read

QR code on a business card? Shorten the link before you print

We encoded one shop page two ways and measured the result. In the same corner of a business card, a 19-character short link gives dots 1.8 times as wide as a 115-character tracking URL. Here is why, and how to keep your UTM tags anyway.